André Named Creative Director of Tretorn

André Named Creative Director of Tretorn

André 3000 Benjamin joins the likes of Pharrell Williams and Yasiin Bey — just to name a few — as the latest musician to be named a creative director. Benjamin ha partnered with Swedish global footwear and outerwear brand Tretorn for a new adventure he will not only creative director, he will also be featured in a global brand campaign for Fall 2017, serve as the premiere artist in the Nylite 50 and designs a 2018 capsule collection. Nick Woodhouse, President, and CMO of Authentic Brands Group, owner of the Tretorn brand sad that Andre’s creativity, unconventional personal style and unique point of view, as applied to our fresh and reimagined designs, will be an adventure.

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